Michael Weeding 20/3/26 Michael Weeding 20/3/26

Faithfulness in AI isn’t about loyalty, it’s about truth.

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Michael Weeding 12/3/26 Michael Weeding 12/3/26

Why Your Tech Choices Decide Your Future

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Michael Weeding 9/3/26 Michael Weeding 9/3/26

Precision Beats Speed: The Real Lesson from Eventbrite’s Transformation

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Michael Weeding 7/3/26 Michael Weeding 7/3/26

How Understanding Value Turned DoorDash into a Category Leader

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Michael Weeding 7/3/26 Michael Weeding 7/3/26

The 9-Month Half-Life of Modern Marketing

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Michael Weeding 7/3/26 Michael Weeding 7/3/26

The New Rules of Design in the Age of AI

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Michael Weeding 7/3/26 Michael Weeding 7/3/26

The Frozen Middle

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Michael Weeding 7/3/26 Michael Weeding 7/3/26

Disruption Doesn’t Start with Technology - It Starts with Vision

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Michael Weeding 7/3/26 Michael Weeding 7/3/26

What HubSpot Teaches Us About Profitable Scale

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Michael Weeding 7/3/26 Michael Weeding 7/3/26

Stop worrying about the AI bubble. Start worrying about your cost base.

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Michael Weeding 4/2/26 Michael Weeding 4/2/26

Target Profiles Explained

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Michael Weeding 4/2/26 Michael Weeding 4/2/26

What is a target profile - and why does it matter?

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Michael Weeding 28/1/26 Michael Weeding 28/1/26

The perfom.xL Story

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Michael Weeding 18/1/26 Michael Weeding 18/1/26

Building Better Organisations

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